MAILING LISTS:

An effective direct mail project relies on a good mailing list. Our custom list services include complete list maintenance, with in-house data entry. Our sophisticated postal qualification software provides required CASS Certification, and we can maximize postage savings with carrier route encoding, merge/purge duplicate elimination and presorting capabilities. To further clean up your data we can provide National Change of Address (NCOA) processing.

CUSTOMIZED LIST DEVELOPMENT
The Information Services Department at Rotary Offset Press, working with your sales representative, helps clients determine target markets by analyzing a variety of demographic and lifestyle information. By determining the profile of preferred consumers, Rotary can create a customized list of potential customers within your select geographic market area. This list can then be tailored to specific budget and marketing goals.

CREATIVE DEVELOPMENT & PRINT MANAGEMENT
Rotary can work with a customer's graphic designer or an independent designer to assist in effective and creative marketing approaches.

SECURE LIST MAINTENANCE
Customer lists are securely maintained at Rotary, substantially reducing the turnaround time required for subsequent mailings. Proprietary databases are protected by security protocols, so there is no risk of loss or disclosure.

RESIDENT LISTS
Rotary owns over 1 Million fully US Postal Service qualified walk-sequence addresses for the Seattle Metro Area. In addition we can provide nationwide resident lists for our customers. Rotary provides mailing lists in a variety of media designed to compliment our extensive, automated mailing operation.

MAPPING & GEOCODING

Did you know over 80% of all data have some type of spatial element to it? Whether it be an address, Zip Code, CRRT, Census track number, or even a LAT/Long coordinates, our IS department has specialized knowledge and experience on how to squeeze every last bit of spatial data from your customer lists. Together with our expertise and our Geographic Information System, we can show you how beneficial spatially enabling your data can be. For example, you may want to see a map of King County, WA, with all Zip Codes shaded based on average income. Or you may want to see all your customers within a three-mile radius of store #123, who have a home value of $200K+, no kids and interested in fishing, age 65+.